Proper Pitching: Or how to not to make a journalist or blogger angry and maybe ensure your story sees the light of day
Guest post by Jeff Cole. Jeff is experienced in marketing communications and in journalism. Cole spent over 20 years working as an awarding winning reporter in New York, Detroit and Milwaukee before crossing over into marketing communications. Because he was a reporter, Cole knows how the media works from the inside. He knows how to approach a [...]
I’m lucky to have a great network of professionals–truly lucky. I definitely do not “know it all” about the public relations profession and do not claim to. What I do have is access to some of the greatest minds around, mostly through social media. I also like to ask a lot of questions. Even when [...]
I received a very telling email from a journalist last week. After I started tweeting the tips, I received a few more emails from other respected journalists. If you’re a current PR student or new to the profession, print this post out and keep it with you.
These comments are from journalists and are meant as [...]