A few “thoughts for the day”
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In the daily e-recap I send to public relations professionals I include a “Thought for the day.” I write Commentz early in the morning which is also my reflection time. It’s a message, thought or question I pose to myself and share with this community. No one has to do anything with the information. Just read it. I don’t normally share these “thoughts” on my blog, but wanted to share a few past editions to get you going on a Monday.
Thought for the day: I had the chance to have a wonderful dinner with my father-in-law and a friend of his last night. His friend asked me about online communities as they pertain to PR. This friend mentioned that another friend of his (who is a highly regarded theologian) started a blog. He went on to mention that no one was reading the blog, even though this person has a strong following. He asked me WHY?
I then asked two questions: What is your friend trying to accomplish? Does he have an overall strategy? The answers? He doesn’t know and no.
This reminds me of the “I need a press release” request. The press release isn’t a magic pill. Neither is a blog. It’s about your goal, your strategy and finding the best ways to get there. <stepping down from soap box>
My thought for the day is an affirmation. Sorry, but I think it’s important. I was on the phone with an operations/marketing ROCK STAR yesterday. I asked her how she completed a certain task so well and she said (essentially), “It’s so easy. I have a system. Really anyone could do it.”
It made me think about what a mentor once told me (this was one of those life defining moments). She said, “Think about those things that come the easiest to you. You probably think everyone can do them, right? Well, they can’t. Those are your gifts, your talents.”
Chew on that.
Thought for the day: Even if you’ve worked in a certain professional position (i.e. job) before, once you’re out of it for a year it’s probably changed. Point being, jobs change (or evolve), the requirements change, resources change, etc. There are many influencers. Right now, think about technology and online tools alone.
I did some tasks this weekend I haven’t done since I was in an associate role. It was a reminder of just how important the tasks are and that they take more time than I remembered. I had to re-teach myself how to complete these tasks and it gave me a greater appreciation for those who do this on a daily basis.
If you’re in a leadership role, don’t become too disconnected from those tasks that led you to where you are today.