Oct 28 2009

From blog to multimedia lifestream

The grandchild of the blog or social media is the multimedia lifestream. What is a multimedia lifestream? An aggregation of EVERYTHING you do online that is social and/or for public consumption, housed in one place. I’m watching this evolution right now with platforms like Cinch and Posterous (where you can include more than text only updates). Even with these tools, we’re not quite at the full “lifestream” capabilities.

Where does all of your online networking activity go? Currently it might be segmented across three to five (or more) networks. If I friend, follow, fan, etc people and businesses on multiple networks, I might see five messages (the same of different) from them in a day. Much of this is then lost to me, unless I want to take the time to comment, like, retweet across multiple platforms (which I don’t).

We need a centralized hub for our lifestreams. I’m not talking about a syndication tool (post one time for all networks), but a meaningful location where our time spent in social networks and online communities is easily viewed. (Perhaps it’s the evolution of our current blogs and Web sites?)

In a perfect world, I’d love for people to be able customize their multimedia lifestreams, so they can share only what they’d like to IN A WAY THAT MAKES SENSE. If I was creating my stream today, I’d like to share (meaning my needs my change tomorrow):

  • My Four Square location, badges and mayorships (or location-based application)
  • A mashup of my tweets (Twitter), cinches (Cinch) and status updates (Facebook) and a  syndication option for additional networks
  • “Forwarding” and streamlining of my instant message capabilities (Gchat, Facebook, AIM, etc)
  • Photos
  • Video
  • Blogs and vlog posts
  • In a sidebar area I might have items I’ve liked and/or disliked (a la Glue).
  • RSS for my lifestream

I’m not talking about doing away with social networks, but making more efficient use of our time spent online. It also allows us to develop a more comprehensive online identity when we can share and interact more in one place.

More to come on this…

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25 Comments on this post

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  1. Tweets that mention From blog to multimedia lifestream -- Topsy.com wrote:

    [...] This post was mentioned on Twitter by Sarah Evans, alibabaoglan. alibabaoglan said: RT @PRsarahevans: From blog to multimedia lifestream http://bit.ly/198Vd6 [...]

    October 28th, 2009 at 11:40 am
  1. Tim Jahn said:

    This topic has been on my mind recently too. I think about the various contacts I have on various channels (Twitter, Facebook, AIM, Skype) and how many of them only exist on a singular channel.

    When I found a cool video, or article, or picture, how do I share that item with ALL of my contacts? At the moment, it usually involves a lot of copying and pasting.

    But in the future, I think there needs to be (and probably will be) a more consolidated way of sharing information. A way to reach all of your contacts more efficiently, without hopping from platform to platform to share.

    Great food for though, Sarah!

    October 28th, 2009 at 12:13 pm
  2. Josh Morris said:

    I recently interviewed for a mgmt position that would make me responsible for developing a social media department for our school newspaper. They’re still at the strategy and planning stages of the idea, but the interview, questions, their interest in my tech knowledge, etc all revolved around one topic: the benefits of a “comprehensive content management platform” (specifically Drupal).

    I haven’t made my SM presence broad or extensive enough to look into utilizing one of these platforms myself, but the concept of a central location is definitely becoming more relevant. My question is will this create any more competition between SM devices or make all of them considerably more compatible?

    It’ll be interesting to see what’s next!

    October 28th, 2009 at 1:08 pm
  3. Kris said:

    I’ve been thinking about this a lot lately too. We’re all so scattered across the web. To solve part of this, I recently installed a ‘digital business card’ theme on my personal site that cleanly links to most places I post.

    Regarding lifestream collections, one thing I found, that I’m planning on testing out, is actually a Wordpress plugin to do most of this.
    http://www.ibegin.com/labs/wp-lifestream/
    (I have no association with the developer, just sharing the link)

    While I’m not convinced it would hit all the points you’ve outlined, I do think you would be as interested as I am to have a look.

    take care
    Kris

    October 28th, 2009 at 6:52 pm
  4. PRsarahevans said:

    Tim, Josh and Kris,

    Thank you for sharing. I wish I had the “smarts” to develop this platform…although I’m certain someone, somewhere is already working on it.

    October 29th, 2009 at 10:39 am
  5. Mark Krynsky said:

    Great post Sarah. You articulated both the concept and challenges that surround it very well. I have been covering the Lifestream concept on my site Lifestream Blog for almost 3 years and have watched its slow evolution. I spoke around it at the recent 140Conf here in LA as well as Monica Keller from MySpace. Creating a common architecture that all sites can utilize for bi-directional communication is essential to making this work. MySpace is currently implementing Activity Streams which is aiming to try and create such a platform. The Wordpress plugin that Kris mentions is a very good option for implementing a Lifestream on your Blog. I’m also a big fan of FriendFeed which offers aggregation as well in a community with other users doing the same making it a SocialStream. I look forward to hearing more of your thoughts and discoveries surrounding Lifestreaming.

    October 29th, 2009 at 11:40 am
  6. printing said:

    it is a great way have to From blog to multimedia lifestream…….keep it up this nice article on this post….

    November 1st, 2009 at 3:49 am
  7. Cartoon Bears said:

    How do businesses and companies benefit from online networking?

    November 1st, 2009 at 3:09 pm
  8. Sytropin said:

    They benefit from online networking because it establishes relationships which can subsequently drive sales.

    November 1st, 2009 at 4:28 pm
  9. Hair Salons said:

    Social networks make it easy to share news with our community, groups and relatives. They can see updates very fast through social networking site.

    November 10th, 2009 at 2:13 am
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    ,..] prsarahevans.com is another great source of information on this topic,..]

    November 19th, 2009 at 5:04 pm
  11. sarkilari dinle said:

    Another great post. I think sharing is very important to catch the attention of people. Its a trend.

    November 21st, 2009 at 6:04 pm
  12. cizgi film izle said:

    Great post. Thank you ;)

    November 28th, 2009 at 8:42 am
  13. sarki ara said:

    interesting topic. thanks for sharing.

    December 1st, 2009 at 8:35 pm
  14. Net Age Web Design said:

    I see more and more talk about a platform that consolidates all your social media and other online efforts, and pretty soon we’ll have the one that captures the popular imagination and starts to dominate the internet world. This one could end up being the biggest of them all!

    December 8th, 2009 at 4:50 pm
  15. MAICLE said:

    great post! blog is easy way to share your idea and express your feeling. social media is the best way or easy to get you in touch.

    December 9th, 2009 at 6:27 am
  16. MAICLE said:

    Network social is the best way to get your relationship community. tnx for the sharing your imagination.

    December 9th, 2009 at 6:30 am
  17. Pes 2010 Patch said:

    * My Four Square location, badges and mayorships (or location-based application)
    * A mashup of my tweets (Twitter), cinches (Cinch) and status updates (Facebook) and a syndication option for additional networks
    * “Forwarding” and streamlining of my instant message capabilities (Gchat, Facebook, AIM, etc)
    * Photos
    * Video
    * Blogs and vlog posts
    * In a sidebar area I might have items I’ve liked and/or disliked (a la Glue).
    *
    * RSS for my lifestream
    yes too important

    December 10th, 2009 at 8:53 am
  18. canli video said:

    thank you amy

    December 10th, 2009 at 6:45 pm
  19. cashback credit cards said:

    Great post to really make you think. But, what I am seeing is companies, brands, and businesses really want deep within so using all these different platforms independently creates this. Though it’s more work…but does it really do just that is the real question.

    December 12th, 2009 at 4:36 pm
  20. Catering said:

    In current time social media make world very small and bind people from the globe so it will be beneficial proper use of social media at main stream.

    December 15th, 2009 at 3:34 am
  21. blue cross tonik said:

    Social networks make it easy to share news with our community, groups and relatives. They can see updates very fast through social networking site.

    December 24th, 2009 at 6:26 am
  22. sarki sozu said:

    Sarah, thank you so much for this excellent post.

    January 4th, 2010 at 9:21 am
  23. calivita said:

    ?ark? sözü meet me

    January 10th, 2010 at 1:38 pm
  24. Generic online said:

    Hi and thank you for sharing. I wish I had the “smarts” to develop this platform…although I’m certain someone, somewhere is already working on it.

    January 15th, 2010 at 3:22 pm