Apr 14 2011

Top 100 Social Media, Internet Marketing & SEO Blogs 2011

This is a guest post from Yvette Pistorio, Senior Supervisor of Media Research and Beth Blanchard, Supervisor of Media Research at Cision.

It’s about that time of year for Cision and Sarah Evans to unleash the list of the Top 100 Social Media and Internet Marketing blogs on you. But this year, we’ve changed it up a bit. We’ve included SEO blogs in our list since it is becoming an even stronger force in 2011!

Here’s a rundown of our measurement analysis. We chose four Web audience metrics: Average Unique Visitors per Month (available in CisionPoint), Average Page Views per Month per Unique Visitor, Average Time (seconds) per Month per Unique Visitor, and Average Visits per Month per Unique, all from Compete.com. Using Cision’s media database, I was able to find over 400 blogs covering social media, online marketing and search engines as a whole. From there, I drilled the entire list down to the blogs that primarily focused on social media, online marketing and SEO.  Next, I ranked the blogs based on the four metrics provided by Compete. You can also quickly follow what this presitigous group is tweeting about through Cision’s Twitter list here. Here are the results.

Disclaimer: a question we’ve addressed often on this blog and in many of our free Cision Webinars, with all the metrics available for determining influence on the social Web, how can you determine which blogs really matter? Unfortunately there isn’t one metric that serves as a reliable indicator. As Jay noted in his original list, influence is subjective by nature and we’ve read a lot of great posts by bloggers who didn’t make the list. Some of them wield more influence in social media education endeavors outside of their blogs, such as conferences, Webinars, podcasts and white papers.

Since we included SEO blogs, our list has shifted quite a bit from last year, so some of the power rankings may seem extreme since there are so many new blogs to the list. Here’s a look:

Rank Blog Rank Change
1 Social  Media Examiner -
2 ignite social media same
3 Mashable -2
4 Search Engine Land -
5 SEOmoz Blog -
6 Local SEO Guide -
7 HubSpot Internet Marketing Blog 5
8 Occam’s Razor -
9 ViperChill -
10 Find and Convert 63
11 SEO Book.com -
12 Fathom SEO Search Engine Marketing Blog -
13 ChrisBrogan.com same
14 Seth Godin’s Blog -6
15 Zac Johnson -
16 Outspoken Media -
17 Social Media Today -10
18 Ogilvy PR 360 Digital Influence Blog -8
19 Graywolf’s SEO Blog -
20 All Facebook -
21 ReveNews -
22 Conversation Marketing 8
23 Online Marketing Blog -
24 Cape Cod SEO -
25 Six Pixels of Separation 11
26 Vertical Measures -
27 kikolani.com -
28 SheGeeks 32
29 Inside Facebook -17
30 The Altimeter by Charlene Li 16
31 SEO Chicks -
32 Marketing Pilgrim -5
33 Convince & Convert -7
34 Daily Blog Tips -15
35 Bruce Clay Blog -
36 Small Business Search Marketing -22
37 aimClear Blog -33
38 Digital Podcast -
39 SEO 2.0 -
40 Brian Solis -16
41 digiday:DAILY -26
42 Peter Shankman same
43 FreshNetworks Blog 14
44 Social Media Explorer -19
45 V3 -
46 Online Fandom -
47 SocialMouths same
48 Internet Marketing with Matt Bacak 12
49 PRSarahEvans 12
50 britopian.com -
51 Successful Blog 14
52 Web Strategy by Jeremiah Owyang -24
53 Danny Brown -48
54 Influential Marketing Blog -
55 Scobleizer 2
56 TrisHusseyDotCom -
57 Palmer Web Marketing Blog -
58 Creativity_Unbound 4
59 MackCollier.com -
60 Journalistics 39
61 Donna’s Promo Talk -
62 NoahBrier.com -
63 PR 2.0 Strategies -16
64 Jaffe Juice -
65 The RKG Blog -
66 Jacob Morgan -2
67 Marketing Profs Daily Fix -32
68 Social Media Optimization 7
69 Save the Media -
70 Logic + Emotion -14
71 Winning the Web -48
72 Hitwise -
73 Pingable -
74 Bruce MacVarish -
75 SocialText Blog -
76 SEO Smarty -
77 The Marketing Technology Blog -40
78 Enterprise Search Practice Blog -
79 NowSourcing -
80 PR Communications -16
81 Affiliate Watcher -
82 Amplify Interactive SEM Blog -
83 The Social Media Marketing Blog -6
84 CisionBlog -56
85 Beth’s Blog -43
86 What’s Next Blog -5
87 Touchbase Blog -
88 iBlogMarketing -
89 Emergence Marketing -
90 Capture the Conversation -1
91 Being Peter Kim -64
92 Bill Hartzer -
93 Mannix Marketing Blog -
94 Supercool Creative -
95 Anil Dash’s Blog -30
96 bub.blicio.us -26
97 Broadcasting Brain -
98 PR at Sunrise -
99 The Proactive Report -15
100 Regular Geek -47

You can also check out Cision’s Top 10 UK Online Marketing blogs and follow those bloggers on Twitter.

Sponsor Alert: Cision is a sponsor of #journchat and partners with the Sevans Strategy team on many social media projects.

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18 Comments on this post

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  1. Zac Johnson said:

    Great list. Thanks for the inclusion!

    April 14th, 2011 at 12:03 pm
  2. Bernie Borges said:

    Thanks for creating this list. I’m honored to be on it with such prestigious company!

    April 14th, 2011 at 1:33 pm
  3. Jason Acidre said:

    Surprising results, it seems that a lot of SEO blogs that I follow wasn’t included here (SEJ and Toprankblog). Anyway, it’s still a good list, lots of resources that I haven’t visited yet.

    April 14th, 2011 at 4:38 pm
  4. Mark Dykeman said:

    It’s nice to be on this list for sure, but I do find it funny that Broadcasting Brain is featured in the Top 100 considering how off topic it has been for the past year, plus it’s been inactive for months. I haven’t written social media posts on Broadcasting Brain. I wonder how you compiled the list?

    Thanks,

    Mark Dykeman (Broadcasting Brain)

    April 15th, 2011 at 9:49 am
  5. Mark Dykeman said:

    Ah, scratch that, I see your methodology. I must have some older posts that are registering some traffice. ::scratches head:: Well, go figure.

    April 15th, 2011 at 9:51 am
  6. TreeLover said:

    Keep on moving to the top Sarah! It seems like I only know 2 blogs from the list. Yours and Zac Johnson’s. I always find awesome articles on both blogs and I surely check the rest on the list. Thanks! (I don’t know why my post went to the other article.)

    April 15th, 2011 at 10:15 pm
  7. Jane Cooper said:

    Thanks a lot for this list, it realy huge!!!

    April 18th, 2011 at 1:54 am
  8. Amanda Hocking said:

    This is a large list. I wish I could get one of my sites up there.

    April 19th, 2011 at 11:07 am
  9. bear grylls clothing said:

    Here’s a rundown of our measurement analysis. We chose four Web audience metrics: Average Unique Visitors per Month (available in CisionPoint), Average Page Views per Month per Unique Visitor, Average Time (seconds) per Month per Unique Visitor, and Average Visits per Month per Unique, all from Compete.com. Using Cision’s media database, I was able to find over 400 blogs covering social media, online marketing and search engines as a whole. From there, I drilled the entire list down to the blogs that primarily focused on social media, online marketing and SEO.

    April 19th, 2011 at 11:19 pm
  10. Chihuahua Puppies said:

    Gotta love some of the names on that list…I think my favorite is Successful Blog.

    April 26th, 2011 at 1:48 pm