May 28 2010

What’s Next in Innovation: Social Media in 2010 and Beyond

What’s next for the public relations industry? It’s not about the “next” Twitter or “Foursquare.” It is about bringing structure, focus and strategy to the idea of social. Below is my recent keynote for the PRSA Travel and Tourism (#travelPRSA) conference. Feel free to add your thoughts and opinions in the comments.
PRSA Travel [...]

Jan 19 2010

Online communication tactics for business

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Yesterday I spoke at the National Generation & Transmission Communicators Conference in Texas. They asked for “201 style” presentation to help them discover more/new ways to use online communications. Here’s what I shared:
Ideas and Tactics for CIPCO
View more presentations from Sarah Evans.

Jul 12 2009

Social Media For Your Business (presentation)

I’ve had the good fortune of presenting more and more on social media. It’s a hot topic right now and it’s important to learn from the right people (I’m currently working on a post “Is your social media expert really an expert?”). You’ll notice in this presentation that I don’t spend a lot of time [...]