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	<title> &#187; how to</title>
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		<title>Move away from the generic social ask</title>
		<link>http://prsarahevans.com/2011/03/16/move-away-from-the-social-ask/</link>
		<comments>http://prsarahevans.com/2011/03/16/move-away-from-the-social-ask/#comments</comments>
		<pubDate>Wed, 16 Mar 2011 20:24:10 +0000</pubDate>
		<dc:creator>PRsarahevans</dc:creator>
				<category><![CDATA[General]]></category>
		<category><![CDATA[ask]]></category>
		<category><![CDATA[how to]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[media]]></category>
		<category><![CDATA[promotion]]></category>
		<category><![CDATA[social media]]></category>

		<guid isPermaLink="false">http://prsarahevans.com/?p=1488</guid>
		<description><![CDATA[A few years ago I read a quote from Blackbaud&#8217;s George Rubanenko in regards to fundraising,
&#8220;After six solicitations a year, the likelihood for long-term loyalty diminishes significantly.&#8221;
This means too many asks leads to the ultimate communications breakdown&#8211;the tune out.
Think about it, today it&#8217;s even easier to both reach your consumer AND HELP THEM TUNE YOU [...]<script type="text/javascript">SHARETHIS.addEntry({ title: "Move away from the generic social ask", url: "http://prsarahevans.com/2011/03/16/move-away-from-the-social-ask/" });</script>]]></description>
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		<slash:comments>17</slash:comments>
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		<title>Proper Pitching: Or how to not to make a journalist or blogger angry and maybe ensure your story sees the light of day</title>
		<link>http://prsarahevans.com/2009/04/23/proper-pitching-or-how-to-not-to-make-a-journalist-or-blogger-angry-and-maybe-ensure-your-story-sees-the-light-of-day/</link>
		<comments>http://prsarahevans.com/2009/04/23/proper-pitching-or-how-to-not-to-make-a-journalist-or-blogger-angry-and-maybe-ensure-your-story-sees-the-light-of-day/#comments</comments>
		<pubDate>Thu, 23 Apr 2009 02:59:29 +0000</pubDate>
		<dc:creator>PRsarahevans</dc:creator>
				<category><![CDATA[Guest Post]]></category>
		<category><![CDATA[PR]]></category>
		<category><![CDATA[how to]]></category>
		<category><![CDATA[journalist]]></category>
		<category><![CDATA[media]]></category>
		<category><![CDATA[pitching]]></category>

		<guid isPermaLink="false">http://prsarahevans.com/?p=325</guid>
		<description><![CDATA[Guest post by Jeff Cole. Jeff is experienced in marketing communications and in journalism. Cole spent over 20 years working as an awarding winning reporter in New York, Detroit and Milwaukee before crossing over into marketing communications. Because he was a reporter, Cole knows how the media works from the inside. He knows how to approach a [...]<script type="text/javascript">SHARETHIS.addEntry({ title: "Proper Pitching: Or how to not to make a journalist or blogger angry and maybe ensure your story sees the light of day", url: "http://prsarahevans.com/2009/04/23/proper-pitching-or-how-to-not-to-make-a-journalist-or-blogger-angry-and-maybe-ensure-your-story-sees-the-light-of-day/" });</script>]]></description>
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		<slash:comments>9</slash:comments>
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		<title>A few pitching tips: fast pitch or slow pitch (but no curve balls)</title>
		<link>http://prsarahevans.com/2009/04/21/how-to-fast-pitch-or-slow-pitch-but-no-curve-balls/</link>
		<comments>http://prsarahevans.com/2009/04/21/how-to-fast-pitch-or-slow-pitch-but-no-curve-balls/#comments</comments>
		<pubDate>Tue, 21 Apr 2009 22:17:42 +0000</pubDate>
		<dc:creator>PRsarahevans</dc:creator>
				<category><![CDATA[PR]]></category>
		<category><![CDATA[Social media]]></category>
		<category><![CDATA[communications]]></category>
		<category><![CDATA[how to]]></category>
		<category><![CDATA[pitch]]></category>

		<guid isPermaLink="false">http://prsarahevans.com/?p=306</guid>
		<description><![CDATA[I&#8217;m lucky to have a great network of professionals&#8211;truly lucky. I definitely do not &#8220;know it all&#8221; about the public relations profession and do not claim to. What I do have is access to some of the greatest minds around, mostly through social media. I also like to ask a lot of questions. Even when [...]<script type="text/javascript">SHARETHIS.addEntry({ title: "A few pitching tips: fast pitch or slow pitch (but no curve balls)", url: "http://prsarahevans.com/2009/04/21/how-to-fast-pitch-or-slow-pitch-but-no-curve-balls/" });</script>]]></description>
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		<slash:comments>11</slash:comments>
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		<title>In the words of Kris Kross&#8230;&#8221;I missed the bus&#8221;</title>
		<link>http://prsarahevans.com/2008/10/26/in-the-words-of-kris-krossi-missed-the-bus/</link>
		<comments>http://prsarahevans.com/2008/10/26/in-the-words-of-kris-krossi-missed-the-bus/#comments</comments>
		<pubDate>Sun, 26 Oct 2008 01:34:59 +0000</pubDate>
		<dc:creator>PRsarahevans</dc:creator>
				<category><![CDATA[General]]></category>
		<category><![CDATA[comcastcares]]></category>
		<category><![CDATA[community]]></category>
		<category><![CDATA[how to]]></category>
		<category><![CDATA[i missed the bus]]></category>
		<category><![CDATA[online presence]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[twitter]]></category>

		<guid isPermaLink="false">http://prsarahevans.com/?p=65</guid>
		<description><![CDATA[This is your friendly reminder that the bus leaving for Social Media Station is now boarding.
To all  business owners, top executives, board members, marketing and public relations gurus and those who generally like to impress their superiors&#8230;you&#8217;re hearing it directly from me:
It&#8217;s not too late to engage with your community through social media. 
I can [...]<script type="text/javascript">SHARETHIS.addEntry({ title: "In the words of Kris Kross&#8230;&#8221;I missed the bus&#8221;", url: "http://prsarahevans.com/2008/10/26/in-the-words-of-kris-krossi-missed-the-bus/" });</script>]]></description>
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		<slash:comments>5</slash:comments>
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