The most common mistake I see time and time again in social media releases and blog posts:
Your Company Name is a world leader in the design, production and service of a really cool product.
The company name is often the only part of this description with a hyperlink and it leads back to the company’s homepage [...]
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This past Monday #journchat had a formal theme dedicated to SEO and journalism. To help us navigate the SEO waters we brought in expert Rand Fishkin of SEOmoz. Below is a formal recap from the hour-long conversation.
Q1 What’s the difference between optimizing for Google’s normal “web” search vs. “news search?”
@Randfish: @journchat Difference is big. Web [...]