Mar 19 2009

Top 4 new skills all PR professionals must have

UPDATE: Per some great feedback, I changed the title of the post from “Top 4 skills all new PR professionals must have” to “Top 4 new skills ALL PR professionals must have.” The skills mentioned in  this post are not just for new grads, but new skills that all in PR should have. 
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If I was [...]

Jan 29 2009

PR colleagues: Don’t forget to brush up on the basics

Guest post by: Arik Hanson, APR (Follow him on Twitter, too @arikhanson)

These days, it’s all about Web 2.0. David Armano just raised more than $16,000 for a homeless mother—all by making a simple “ask” to his trusted community. Facebook continues to grow by a whopping 600,000 users a day. And there are now more podcasts [...]