Have you heard of Storify? It’s an easy way to use social media and multimedia to tell a story. You can search various social networks (e.g. Twitter, Facebook, YouTube), links and RSS feeds from one place, and drag elements into your story. It makes what was once a stagnant blog post [...]
It’s your client’s launch day for that big social campaign. You’ve got your hashtags in place, content ready, social media release on stand by and a fan base ready to mobilize. As you prepare to send out that first tweet, Facebook post and Flickr photo you realize that one or more of the social networks [...]
Here they are, 25 tweet-ready professional tips for new communications professionals:
When your boss asks for your opinion it’s an opportunity. Showcase your strategic thinking and don’t rush your response.
In #PR we often live in the “gray”–answers aren’t black/white or crystal clear. If you want to move into mgmt, you’ll need to embrace.
Is your boss on [...]
Think of this post as a starter guide for getting to know an online audience. After reading, think about how you can contribute information in the comments section.
The most successful online fundraising campaigns have many of these components/attributes:
They do not overwhelm (not trying to save the world)
Know their audience
Specific, understandable, digestable
Recognize donors and other [...]
I received a very telling email from a journalist last week. After I started tweeting the tips, I received a few more emails from other respected journalists. If you’re a current PR student or new to the profession, print this post out and keep it with you.
These comments are from journalists and are meant as [...]
Guest post by: Dominick Evans
As a writer turned blogger, I have the unique perspective of knowing what seems to work PR-wise from a journalistic perspective. I work with hundreds of PR representatives each week. Some of these reps are a pleasure to do business with, while others I might work with once, but I don’t [...]
NOTE TO READER: If you are advanced social media user, you may find this post irrelevant. However, you can post tips and tricks in the comments section to help our social media family grow!
Use the note function on Facebook. Don’t know what/where it is? Let me know and I’ll walk you through. Your friends can [...]